Resealable Zipper Love Is Pure. Pyure Is Love A Sweet Alternative To Brown Sugar Plant-Based Ingredients Free From Artificial Sweeteners USDA Organic Non GMO Project Verified Cup For Cup Brown Sugar Replacement 0 Sugars 0 Glycemic Index 0 Calories Kosher Certified Organic By Organic Certifiers Keto Friendly Gluten Free Vegan Brown sugar-like texture dissolves and bakes well. We could all use a little more love in our lives. Its sweetness. Its purity. Pyure is love, created so you and your family could satisfy your taste buds with great-tasting, organic, plant-based goodness without all the sugar. Pyure is the result of our passion for creating products of uncompromising quality and exceptional flavor. Pyure is our gift to you. Lots Of Love, Ben Benjamin Fleischer, Founder & CEO.